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Wrigleys : Wrigley Pacific Sustainability Report 2010
10 Putting our PrinciPles into action Black Saturday: Paving the road to recovery In February 2009, the world watched in horror as the eighth single deadliest bushfire event in recorded history swept across Victoria. The Black Saturday bushfires resulted in Australia’s highest ever loss of life from a bushfire, with 173 people perishing as a result of the blaze. The fires displaced approximately 7562 people and affected 78 individual townships, destroying over 3500 structures and damaging thousands more. The Kinglake-Marysville area was among the worst impacted, with 1800 houses and 330,000 hectares destroyed, and 159 lives lost to the fires. rEbuilding a communiTy Our Scoresby Associates, who could see the fires burning from our factory to Melbourne’s east, felt this tragedy particularly closely. Since the fires, our Scoresby team has been heavily involved with the relief and rebuilding efforts, volunteering to take part in a number of activities, including: • Donation drives to collect blankets, non- perishable food and other supplies for survivors • Refurbishing and donating 53 laptops to Alexandra Primary School • Rebuilding a fire-ravaged children’s playground for the Marysville community • Landscaping and planting native trees in the town of Marysville as part of the Mars Volunteer Program for 2010